Max blog

RSSground.com / Jul 29, 2016 11:47 From obscure websites that let users connect with family and friends back in the day, social media is now a tool for businesses to widen their target market, share content with their business audiences, and maintain a positive online presence. However, since technology tends to make everything fast-paced, some people just easily breeze through social media pages, without having a thorough look at content. This means that good social media campaigns must contain concise yet precise information for clients so that your social media page – and your business – can continue to engage people. Meanwhile, one key factor in social media posting is when, and how often, you post content on your pages. Although you already have good content to post, not knowing the optimal time to promote it on social platforms may spell the difference between targeting the right audience with your post, or your content getting lost among the hundreds of headlines th...

RSSground.com / Jul 12, 2016 12:15 As a business owner, we are all bombarded by information on how to best market our company among many other things for our business. For those who don’t primarily work in my industry, marketing, this can be very overwhelming thus pushing it to the ‘I’ll get to it later’ list of to-dos. It’s not that you, fellow business owner, don’t care about your business marketing strategy, it’s simply we you are overwhelmed and other ‘more pressing’ matters keep knocking any, current or new marketing ventures to the bottom of the list of tasks. Keep in mind that you don’t have to do it all and quite honestly, you shouldn’t. But, you really need to be where your competitors and consumers are, to help build your business, so stop pushing that stuff down. Further, you don’t need to be on all social medias and doing it all, just take it via bite sized pieces. What you CAN do on social media Here are three easy things that you can do on social media site...

RSSground.com / Jul 5, 2016 11:54 There are three Cs that every content marketer must know – create, curate and collaborate. Although it appears the easiest, of all three, content curation can be considered as the most challenging. Content creation is the process of helping your target audience find the best possible content online. Do it wrong from the foundation and it will end up in shambles. Even you – you are doing content curation without you realizing it. Do you have a Facebook profile? Do you share posts, images, videos, infographics, etc. that you think your friends will find fun or useful? That’s content creation. With that said, here’s what how you implement a content curation strategy. 1) Provide context to the curated content Offer your views, insights, and knowledge when presenting curated content. You can do this through a commentary or quote. Do this to each piece of content you curate. Although the content is not yours, there will be a sense of ownership...